Only a small percentage of businesses systematically assess the generosity of their loyalty programs. Fewer…
Meagan Mercier21 February 2022
Loyalty Blog
Our loyalty specialists will keep you informed.
Learn more about stratLX—from our work to the latest news, client updates, and the difference a good loyalty strategy can make to your company.
Why and how to calculate your return on investment? The benefits of operating a customer…
Andréanne Rondeau25 January 2022
Global Customer Loyalty Report '22: Get unprecedented insight into how loyalty executives see today’s biggest…
Andréanne Rondeau13 December 2021
Webinar presented in collaboration with Antavo and PwC. The Global Customer Loyalty Report 2022 Discover…
Andréanne Rondeau25 November 2021
Premium or fee-based loyalty programs have been gaining popularity for several years now. Indeed, more…
Andréanne Rondeau28 September 2021
Building emotional loyalty: why and how? It is a given that companies seek to build…
Andréanne Rondeau27 July 2021
7 ways to turn your employees into loyalty ambassadors The success of a loyalty program…
Andréanne Rondeau28 June 2021
The dos and don’ts of loyalty programs Successfully used by quite a few companies, customer…
Andréanne Rondeau8 June 2021
Wave goodbye to third-party cookies…and say hello to customer loyalty! In a blow to the…
Andréanne Rondeau25 May 2021
How to Create a Next-Gen Coalition Loyalty Program: A DEFINITIVE GUIDE (2021) Curious about the past,…
Andréanne Rondeau21 May 2021
Creating a successful loyalty program can be a challenge—one that doesn’t end when your program…
Andréanne Rondeau30 March 2021
Loyalty programs are about more than just the distribution of points. Creating loyalty is about…
Andréanne Rondeau16 February 2021
Canadians are joining loyalty programs at an ever-increasing rate. A recent study by Bond Brand…
Andréanne Rondeau3 February 2021
Your loyalty program members are your most loyal and engaged clients. That’s why it’s so…
Andréanne Rondeau17 November 2020
Finding the right KPIs to track the success of your loyalty program can be a…
Andréanne Rondeau1 September 2020
JEWELRY LOYALTY PROGRAMS: A COMPREHENSIVE GUIDE (2020) In this guide about jewelry loyalty programs, Antavo took…
Zsuzsa Kecsmar18 August 2020
Brands are always on the lookout for ways to engage with customers and boost loyalty.…
Andréanne Rondeau27 July 2020
As Darwin taught us, the species that survive are not the strongest but those that…
Sébastien Giroux & Andréanne Rondeau24 June 2020
Successful loyalty programs increase frequency and average spend, improve profit margins, and reduce acquisition costs.…
Andréanne Rondeau15 June 2020
