Global Customer Loyalty Report 2025
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We help brands build their loyalty strategy to create lasting and measurable relationships with their customers.

Strategic and operational expertise in customer loyalty and relationship marketing

See Our Loyalty Services

The agency that supports you in the development, implementation and optimization of your customer loyalty strategies

stratLX is a loyalty marketing agency that helps brands build, develop and maintain a unique customer loyalty approach. Because every successful strategy requires a well-executed plan, our loyalty specialists focus not only on the what, but also on the how.

Our comprehensive loyalty marketing approach has enabled a wide variety of companies to develop and implement profitable loyalty programs and customer relationship strategies aligned with their brand promise. Whether in the retail, restaurant, transportation, entertainment, telecommunications or financial services sectors, our personalized approach allows us to develop a distinctive and unique strategy. 

Some brands we’ve worked with

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Our loyalty and relational marketing services

Loyalty and relationship marketing strategy

Develop your customer loyalty strategy

stratLX can guide you every step of the way as you build your loyalty program, from strategy to business case development and technology adoption. With a turnkey or à la carte solution, get the strategic and operational support you need.

Implementing and launching loyalty programs

Launch your loyalty program

Every successful strategy requires a well-executed plan. That's why our loyalty experts are here to help you implement and launch your program. From selecting the technology to planning the launch, developing customer journeys and training employees, profit from the latest in best practices at each and every stage.

Analyzing and optimizing loyalty and
relationship marketing programs

Optimize your loyalty and relationship marketing strategy

Do you already have a loyalty program, but want to enhance its appeal and performance? Do you want to measure the ROI of your loyalty program? We can help you define the right benchmarks for measuring the ROI of your loyalty strategy accurately and maximizing its performance.

Our loyalty and CRM experts keep you in the loop

Read our blog posts to learn about the latest in loyalty and relationship marketing best practices. 

Want to increase customer loyalty, but need support?

Talk to a loyalty expert
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