Loyalty programs are about more than just the distribution of points. Creating loyalty is about…
Andréanne Rondeau16 February 2021
Your loyalty program members are your most loyal and engaged clients. That’s why it’s so…
Andréanne Rondeau17 November 2020
Finding the right KPIs to track the success of your loyalty program can be a…
Andréanne Rondeau1 September 2020
Brands are always on the lookout for ways to engage with customers and boost loyalty.…
Andréanne Rondeau27 July 2020
Successful loyalty programs increase frequency and average spend, improve profit margins, and reduce acquisition costs.…
Andréanne Rondeau15 June 2020
Our inboxes are constantly bombarded with promotions and offers. So it’s no wonder people are…
Andréanne Rondeau12 February 2020
Creating loyal clients means getting to know who they are and understanding—as well as anticipating—their…
Andréanne Rondeau21 January 2020
A recent study by KPMG found that the biggest issue members have with their loyalty…
Andréanne Rondeau7 January 2020
In Part 1, we took a look at your clients’ lifetime value through a simple…
Andréanne Rondeau20 November 2019
